STUDENT MERCHANDISING ASSOCIATION
WHO WE ARE & WHAT WE DO:
We are an organization at UGA dedicated to developing our members - the future of the fashion industry. Through general body meetings, events, and speakers, we strive to teach our members skills that are imperative to succeed within the fashion industry and knowledge on merchandising, styling, event planning, and PR within fashion.
Career development is emphasized when preparing for events, especially our annual fashion show. As a part of UGA Fashion Month, SMA members work with local Athens boutiques and network with other student organizations to host a philanthropic fashion show to benefit an important cause in the UGA Athens Community.
SMA PARTNERED ORGANIZATIONS
Present and Past!
With the rise of COVID-19 cancelling Spring 2020 activities, we partnered with Shopping With A Bulldawg (aka SWAB) to raise more money for the Northeast Georgia Food Bank while also maintaining social distancing! We raised money through our social media accounts through Venmo, taking donations and also selling fashion goods and service to benefit the cause.
PANDEMIC RELIEF : BULLDAWGS AGAINST HUNGER
Our philanthropic organization for the past academic year was Food2Kids, a non-profit that raises awareness and funds to benefit the Northeast Georgia Food Bank. This year, we partnered with them and planned on having proceeds from our annual fashion show benefit the cause. Sadly, we were unable to host our fashion show due to COVID-19 restricitons; however we have been supporting the cause through volunteering time and services at the Northeast Georgia Food Bank.
Interested in partnering with us in the future? Contact us!
This past year, SMA has partnered with Project Safe, a local non-profit thrift store dedicated to helping end domestic violence in the community. Members of SMA regularly volunteer at the thrift store to improve the layout and functionality of the store through using merchandising techniques taught in classes at UGA.